Podcasts / Small Business News

Podcast Series – Episode 4: How to build a viral e-commerce business

In the fourth episode of our Podcast Series, we join host Terry Lin from Build My Online Store, a popular site for entrepreneurs to gather inspiration, ideas, and learn from the experience and misfortunes of others. Terry interviews Justin Winter, the Co-founder of Diamond Candles, who shares his story about the candle business which attracted 40,000+ fans, and delivered over $1 million in revenue in the first year.

Topics covered are very comprehensive, including manufacturing, barriers to entry, scaling, costs, product development, identifying the ideal customer, and using various social media channels to help build the brand and sales.

You can listen to the podcast here:  How to Build a Viral E-commerce Business

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